A regional Twenty20 tournament to rival the IPL is proposed by the ECB. Outgrounds will be upgraded to host other games, which will continue during the new competition. There will intense competition to host the play-offs and final. This could mean 8 regional cricket stadiums packed to the rafters for every game, but what about the rest? The finance will drip down and fans will travel.
ECB Chief Executive Tom Harrison and the rest of his team made presentations to the counties and other stakeholders this week.
For the future health of cricket, we need to do more. Our research tells us that. We’ve got to go beyond the audiences that we’re reaching at the moment.
So far it’s been about vision, but also about a lot of discussion, research and insight.
We have consulted extensively with the counties, the players through the PCA, and our other stakeholders – and with thousands of the people who we want to watch cricket.
2020 new dawn
It’s about enhancing and adding to what we’ve already got – specifically in the Blast, which has been a huge success for our counties at a local level, and also in the 50-over Cup, and the great history of the County Championship.
But for the future health of cricket, we need to do more. Our research tells us that. We’ve got to go beyond the audiences that we’re reaching at the moment. We need to be box office, to create that sense of occasion, to have relevance to new audiences in this country – young and family audiences – and to a global audience as well.
All our research tells us that a new T20 competition, played in the summer holidays, with a completely new look and feel to anything we’ve already got, is our big opportunity to do that.
Meanwhile cricket grounds are getting ready for a busy summer 2017 with international tournaments – ICC and Women’s World Cup – added to the usual schedule of domestic and England games.
Somerset’s County Ground in Taunton is hosting seven women’s world club games in June and July. Bristol, Derby and Leicester are the other group game and semi-final venues, with Lord’s hosting the final.
Tournament Director of the ICC Women’s World Cup 2017, Steve Elworthy said:
Preparations are now well under way for this summer’s tournament which we hope will push new boundaries for the women’s game. We have worked hard with the venues to put together a schedule that best meets the needs of the players, fans and broadcasters. Confirming the start date as Saturday 24 June, means we have an additional weekend of cricket and it promises to be an exciting opening weekend for everyone involved.
2019 World Cup
Looking ahead to the men’s version in 2019 and it looks as though London Stadium will host at least one game.
Below: Head Groundsman Simon Lee talks through preparing an international wicket
The RFL has confirmed that it will bid for England to host the Rugby League World Cup in 2021. If the bid is successful, twelve stadiums across the country will be selected from a shortlist which will include a variety of Rugby League stadiums and a number of other iconic sporting venues such as Old Trafford, Etihad Stadium, St James’ Park and Wembley.
Speaking at an event at Old Trafford to launch the bid, Chairman of the RFL, Brian Barwick, said:
The Rugby League World Cup 2021 provides an ideal opportunity for the nation to demonstrate again to a global audience its ability to stage a world class sporting event we all can be proud of. It will top off a superb decade of incredible sporting events held in this country that began in 2012 with the London Olympics.
I am proud to present the English bid, that includes plans to host the Women’s and Wheelchair World Cups and one that I think offers Rugby League the best opportunity to grow as a sport both in this country and importantly helping the International Federation to grow the game across the globe.
The host country for the 2021 tournament, which will grow in size to 16 teams and 31 games, will be decided by the Rugby League International Federation in Autumn.
The RFL’s bid will benefit from Central Government backing with £15m pledged to help support the hosting of the Rugby League World Cup in 2021 and it is estimated that more than 150m people would watch the tournament around the world.
Backing the bid, Secretary of State for Culture, Media and Sport, John Whittingdale MP, said:
The UK is proud to have delivered some of the most memorable major sporting events in recent history including the hugely successful 2013 Rugby League World Cup. We now want to build on the success of 2013 by hosting the competition once again in 2021.
The government’s support for the RFL’s bid will help put on a larger tournament that not only brings economic benefits to host towns and cities in Rugby League’s heartland, but promotes the sport to a wider audience both nationally and around the world.
Alongside the commitment to provide £15m to stage the World Cup, the Government also confirmed that there would be an additional £10m provided to the RFL for Rugby League Infrastructure in the North of England. The RFL will begin a process of identifying and reporting back to Government preferred options that will benefit the sport in the coming months.
Following what was widely regarded as the most successful Rugby League World Cup ever in 2013, the RFL has stated their ambition to make 2021 the biggest and most watched tournament in the sports history targeting one million spectators, double the number achieved in 2013.
2021 bid at a glance
- Record one million spectators targeted to attend 31 games across the country
- Bid to include plans to host ‘Festival of Rugby League’ including Women’s and Wheelchair competitions
- Government commit £15 million to support the bid to host the 2021 competition
- A further £10m committed by Government for Rugby League Infrastructure in the North of England
With under a month to go until the 2015 Rugby World Cup commences, GoEuro.co.uk, the search engine for comparing flights, coach and rail travel options across Europe, has worked out that the World Cup will generate nearly £1bn for the transport and tourism industry.
As the UK prepares to host 20 teams, over 440,000 international visitors and more than 2,200,000 Brits in 11 cities, the impact on the local economies will be huge and, based on GoEuro’s research, it will be the biggest generator of Tourism since the 2012 London Olympics.
London will be the biggest winner over all, with 17 matches earning the city £197,026,000. Furthermore, transportation bosses will be happy with £15,420,000 extra income as spectators descend on the capital.
The 11 host cities will generate between £3,524,934.50 and £197,024,316.33 in terms of money spent on inner-city transport, accommodation, food & beverages, according to the number of expected visiting spectators and the number of games being hosted. For the tourism industry as a whole, the cup is expected to generate a whopping £957,429,314.07.
The research focused on transport, accommodation and miscellaneous costs and did not take the cost of tickets into account. The methodology behind it involved making an average of tourist expenditure by nationality of visitors (Visit Britain and UNWTO statistics) along with GoEuro’s Price Indexes.
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